The Filmoteca, the place for cinema lovers in Barcelona and Catalonia, wanted to celebrate its first 5 years in its new Raval building demonstrating the importance of cinema in our lives
The Filmoteca, the place for cinema lovers in Barcelona and Catalonia, wanted to celebrate its first 5 years in its new Raval building demonstrating the importance of cinema in our lives
To celebrated its 5 years in the Raval and needed and that especially reminded us of the importance of cinema in our lives, we build a very a simple campaign that could easily be applied to the different graphic formats with a direct and unadorned concept: Som el que veiem. We are all those films, those directors, those actors, all those historical phrases that we can never forget, that have sneaked into us and made us what we are